Home Staging : valorisation résidentielle

"It is the art of enhancing the value of any property" in order to sell it quick and at the best price. Home staging was created in 1972 by Barb Schwarz. As a realtor at that time and also an interior decorator, she noticed how quickly the houses she enhanced for her customers were sold at the best price and faster than the market average. It seems almost unbelievable and yet, statistics prove it.

A property sells in 90 seconds or rather the first 90 seconds of the visit are crucial. You open the door to your visitors and 1mn30s later, they know if they will negotiate the price or not.

The first impression is the last impression.Likewise, when visiting a house in order to buy it, it is sometimes difficult to imagine what the house or apartment will look like, once completely cleared of its former inhabitants’ presence.Some don’t have the ability to make abstraction of what they see, which could hinder the sale.

Home staging was created to enhance a property to favour, facilitate and speed up its sale at the best price. Very well known in Canada and in the USA for almost 30 years, the concept attracts also Sweden, Denmark or Great Britain; in all those countries no sale is concluded without the help of a home stager. As for the anecdote, in Sweden this service is tax deductible. 

Home staging, which must stay affordable, consists in the makeover of a specific room which will force the purchaser into contemplating buying the property thanks to a welcoming and pleasant atmosphere.Home staging will help you to present your house most favourably and to highlight its assets in order for the visitors to feel the house is already theirs.